Dairy Queen Triggers Liberals With Non-PC Sign

A “politically incorrect” sign at a Dairy Queen in Wisconsin has sparked a controversy.


The sign reads in large letters at the bottom, “In God we trust” and notes that if this information “offends you, you are welcome to contact the owner” so he may “arrange a dedicated ‘snowflake safe space’ a minimum 24 hours in advance.”

The sign was hung about three years ago after a customer was upset the restaurant was playing Christian music.  After that, the owner Kevin Scheunemann decided to post the warning for customers to see before coming inside.

However, the “politically incorrect” sign has gained new attention recently after someone posted a photo of it on the official Dairy Queen Facebook page, writing: “I find this extremely offensive.  Please speak with the franchise owner.”  The post has since been removed, but sparked thousands of likes and shares, according to an NBC affiliate in Chicago.

Since then, Dairy Queen has received hundreds of comments from people speaking in support of the franchise owner and his right to run his business as he sees fit.

But not everyone is on Scheunemann's side:

A national spokesman for Dairy Queen responded to the situation, saying the company

“does not encourage our independently owned and operated franchisees to post non-business related messages in their locations or on their external reader boards.  The sign expresses the views of this independent owner only and does not speak for ADQ [American Dairy Queen] Corporation or any of our other independent franchise owners. We expect our franchisees and employees to treat every person who walks through our doors with the utmost dignity and respect. Nothing less is acceptable.”

Despite the seemingly controversial nature of the sign, it has reportedly been great for business, becoming a “huge tourist landmark,” according to GoMN.

"I got people driving hours to take a picture with (the) sign,” Scheunemann said.

We appear to have entered a time where the easily offended are contrasted by the nationally satisfied.  Let us remember as Adventists, that "Here we have no continuing city" (Hebrews 13:14), and we are looking eagerly for the City of God, the reward of the righteous (Psalm 58:11).   And let us not go through life looking for ways to be offended.

"Great peace have they which love Thy Law and nothing shall offend them" (Psalm 119:165).

Let us be biblically-correct, not politically-correct, as we wait eagerly for the Advent of our Lord, Jesus the Christ.  That makes us Adventists.